We hear more and more from our event organizers that they want a more customized experience; that their attendees crave personalization; that they want to target specific audiences. But it's not that black and white, and I often wonder if these two terms are getting confused. So I'd like to clarify what they mean, how they differ and the different data sets necessary to make this magic happen.
I am not naïve – as an event technology provider we are judged on the User Experience, but for us the User Experience is only part of the process. We are process people and we pride ourselves on delivering a great overall experience. The only way we know to guarantee this success is with a team approach. Click the link above to read more!
Core-apps is pleased to announce that they have been selected to provide the mobile app for all of PCMA’s events including Convening Leaders, the Education Conference and PCMA Europe. Core-apps will also be leading the Help Desk at Convening Leaders in January and will have an engagement pod next to other PCMA service providers.
"We're pleased to continue to support the Gold 100 awards and for the recognition we've received for winning App of the Year on behalf of our client AAO-HNSF. This was a true team effort and the award is a testament to the collaboration and innovation that went in to creating this unique event app experience," he said. Click the link above to read more!
Call it what you will, getting attendees to interact with your event and your content through gamification is HOT. Games don’t have to be restricted to the show floor. Throw in some educational sessions, off-site networking receptions and secret code words with various point values. Click the link above to read more!
A few years ago, a much- younger colleague made the statement: “I just have no use for people that don’t ‘get’ how to use technology”. He proceeded to complain about having to provide “tech support” for his Mother. Click the link above to read more!
Core-apps announced today a revised pricing structure and additional features to the Access 365 product. The updates have solidified Access 365 as the event app industry's most comprehensive year-round engagement product. Click the link above to read more!
In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! So what’s their secret? They changed their entire sponsorship approach, bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.
Core-apps, the leading technology supplier to the trade show and event industry, today announced a series of webinars positioned for event organizers that will be held throughout the fall. The series includes special guests and topics focused on event technology education and trends. The webinars are designed for event organizers to learn about trends that can impact and enhance their upcoming events in order to help them make decisions on which technologies sync with their overall event profiles and goals.
The blinky bracelet phenomenon is cool, don’t get me wrong. But it’s cool at a Cold Play concert with 50,000 other blinky bracelets, tied to a system that can control the colors of the bracelets in time with the music, throughout a giant arena. Not at a conference where the attendees are seated and in business attire, and it’s well before cocktail hour!