You know the expression, “You can lead a horse to water, but you can’t make it drink?” This is how event managers feel after developing an impressive event app that few, if any, attendees actually download and use. It’s a frustrating experience, no doubt about it;...
Building anticipation and excitement is a key ingredient for your next successful event. You want to instill FOMO the – Fear Of Missing Out – a powerful psychological phenomenon that can be harnessed to elevate your event to new heights. And it’s easier than you might...
Event mobile apps have become indispensable tools for enhancing the attendee experience at conferences. These apps offer a multitude of features designed to streamline event logistics, provide valuable information, and facilitate networking. Designed, in part, to...
Increasing engagement at an event is constantly on the minds of event planners; after all, without engaged attendees, an event is sure to fall flat. When it does, it lets down all involved — from the attendees to exhibitors, sponsors, speakers and maybe most...
What are immersive events and why are they important? In the world of event planning and management, attendee satisfaction is one of the most important factors that can determine the success of the event and, therefore, the brand. One way to ensure attendee...